C U S T O M E R O R I E N T E D , Q U A L I T Y O R I E N T E D
Stationery business strategy to consolidate the market
Stationery industry this year can be described as facing extraordinary times, rising raw materials, stationery, although prices rose but not always, throughout the stationery industry into the era of micro-profits. Today in front of everyone there is a big problem, stationery costs continue to rise, but for various reasons, not increase the price of stationery, stationery industry profits continue to compress, how companies will respond, in this particular environment, stationery business and how to achieve corner overtaking.
Capture the market and expand market share
Stationery companies want to dominate the market, we need investment, stationery enterprises to expand investment is a prerequisite for development, want to open an area of the market, we must first investment. Some stationery enterprises in order to continue to expand market share in all regions of the country for investment blank, move faster to capture the market occupation opportunities, capture the market and expand market share.
Seize the opportunity to carry out effective promotional consolidate the market
This year, we can see everywhere stationery promotional information, whether in season or in the off-season, many enterprises in order to consolidate the market, rising raw material to withstand the pressure, still expand again and again to buy ten get one free, the whole city package delivery, etc. like none other activities, stressing benefits to the consumers really further dominate the market.
Attract the attention of consumers new products constantly
No matter what the industry is unable to obtain legalistic development, and ultimately can not afford to escape the fate of being eliminated, only those times, constantly break through the self, innovative enterprises will survive, stationery industry is no exception, stationery industry to develop, We need stationery enterprises to continuously innovate and introduce new ideas, new technologies.
Raw material prices, profits are compressed throughout the stationery industry have entered the micro-profit era, which for stationery industry, both opportunities and challenges, gives rise to a series of measures stationery business or expand market share or consolidate the market, or also to diversify How many companies can seize the opportunity to meet the challenges to achieve corner overtaking let us wait and see.